The best teams don't avoid conflict. They master it.

Disengaged team showing conflict avoidance

The cost of conflict avoidance

Conflict is inevitable in any team that cares about outcomes. When teams avoid difficult conversations, they miss vital opportunities for growth. Robust debate drives better decisions. Conflict avoidance kills creativity. It is a recipe for low morale and poor performance.

Change the game.

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What you gain when you start being brave

Our Workshop empowers you to transform disagreement into stronger relationships. It gives you the skills to engage productively, not destructively. And teaches you to embrace the friction that leads to breakthrough solutions.

Ready to stop tiptoeing around tough conversations?

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Meet Ali Cupper

I'm a lawyer, social worker, politician, activist and nationally-accredited mediator. For 20 years, I've been at the epicentre of conflict - and conflict resolution - working with people when the stakes are highest and emotions run deep.

Here's what I've learned: most teams aren't failing because they have conflict. They're failing because they're avoiding it.

That's why I created Friendly Fire. Recently, I teamed up with international communication experts Clarity 4D to develop a new approach to conflict that is conscious, brave and restorative. It's also quick, easy and fun to learn.

We combine the best scientific tools and evidence-based techniques with plenty of real-life examples and expert insights to change the game for workplace relationships and team performance.

Whether you're a team leader tired of tiptoeing around problems or a new recruit ready to build your conflict skills, let's get started!

Ali Cupper
LLB/LP, BIS, BSW
Nationally Accredited Mediator

Bestseller

"Our team recently completed the Friendly Fire workshop. Cannot recommend enough! Ali was a fabulous facilitator, keeping us all engaged with her extensive subject knowledge and presentation style"

Linda F, Team Leader, CatholicCare Victoria